Leading Sexual Health and Wellness Developments of the Year 2022
In the realm of sexual health and wellness, a significant shift is underway. From at-home STI tests to cutting-edge devices designed to address specific sexual health issues, the landscape is evolving rapidly. One such device is Tenuto, designed to aid those experiencing erectile dysfunction due to post-colorectal cancer, back injuries, or vascular disorders. Meanwhile, Crescendo, a medical device, claims to improve genito-pelvic pain in women by up to 480 percent. The Lioness 2.0, a vibe with artificial intelligence and biofeedback capabilities, tracks pelvic floor contractions. The global sexual wellness marketplace is projected to reach an impressive $45 billion by 2026, with the North American market reaching $10.5 billion by the same year. This growth is driven by a growing acceptance and normalisation of self-pleasure, with luxury toy brands gaining popularity and people openly discussing their solo love sessions. Remote-controlled sex toys have seen a surge in popularity during the pandemic, with their use increasing by 45 percent. According to a 2021 study by Justin Lehmiller, PhD, a sex psychologist in Indianapolis, this has led to nearly 14 percent of adults using these toys. Sex therapy is another tool gaining traction, offering counseling for individuals, couples, and those with sexual disorders or dysfunctions. Adaptive sex is becoming more inclusive, removing harmful stereotypes and opening up sexual wellness to everyone, regardless of age, gender identity, race, sexual orientation, socioeconomic status, physical or mental ability, or chronic illness. Sexual health supplements like Vixen Pill and Kangaroo Supplement are becoming popular additions to wellness routines. The size of the global menopause market is expected to reach $22.7 billion by 2028, with movements like PERIOD distributing products to communities in need and Heinz introducing a drink for periods to soothe symptoms and promote period health. Period sex, erectile dysfunction, and the use of CBD oils and lubes are becoming more accepted. Self-pleasure is being used to relieve PMS symptoms, as shown in the Menstrubation Study. Wearable sex tech, such as The OhNut, can help people who experience pain during penetration, and sexual wellness apps are available for conditions such as infertility, low libido, depression, menopause, and sexual dysfunction. Long-distance relationships can be tough, but remote-controlled toys can help people feel closer with their lovers even when they're far apart. Period shame is decreasing, with more open conversations about menstruation and the acceptance of period products and art installations. Menopause education and awareness will become more visible in medicine, nursing, therapy, sex education, and redefining sexual identity and approach to pleasure. Carol Queen, PhD, a staff sexologist at Good Vibrations, recommends understanding the physical and mental wellness effects associated with perimenopause and reading the book 'What Fresh Hell Is This? Perimenopause, Menopause, Other Indignities, & You' by author and podcast host Heather Corinna. In conclusion, the sexual wellness industry is undergoing a significant transformation, with a growing acceptance and normalisation of various aspects of sexual health and self-pleasure. From innovative devices to therapeutic services, the focus is on making sexual wellness accessible and inclusive for all.
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