Organizations and Job Seekers Managing Individualized Job Prospects and Employment History
In today's dynamic job market, candidates are no longer content with traditional work setups. They are seeking flexibility, technology integration, and opportunities for growth. This shift in expectations is driving a new trend: personalized work experiences.
Employees are increasingly asking for roles that align with their interests and career growth. If you find yourself in a role that doesn't fit, it's essential to speak up and discuss the possibility of creating a new role that suits your needs. This proactive approach can lead to a more fulfilling and productive work life.
Managers are starting to focus more on results, which opens up new ways of working. Technology, particularly AI tools, is playing a significant role in enabling personalized work experiences. For instance, Walmart uses a voice assistant called Ask Sam to help employees answer work-related questions quickly.
Some job candidates are even asking if their role can shift as their skills develop. Companies like Salesforce have built internal systems to help employees explore new paths within the company, taking into account their strengths and interests.
Personalizing work doesn't always mean rewriting every job. Sometimes it means giving people more say in how they spend their time or what they work toward next. Workday uses software that suggests training based on an employee's past work and future career interests.
Other tools like Gloat and Eightfold help companies match employees to internal projects or jobs based on their skills. This matching process can lead to more engaging and productive work for employees.
Several companies effectively implement personalized work experiences for employees by leveraging advanced technology platforms, especially AI-powered tools and employee experience platforms (EXPs).
Amadeus, Cathay, Localiza&Co, Prague Airport, Lotte Hotels & Resorts, Nagel-Group, Sensei use Microsoft 365 Copilot and Azure AI tools to automate routine tasks, streamline meetings, and consolidate information. This leads to significant time savings per employee and allows them to focus on higher-value, personalized work activities.
Bethany Children’s Health Center, a healthcare provider, implemented a custom employee app via Staffbase for remote onboarding and communication across shifts. The app personalized updates at the departmental level, improved information accessibility, and fostered engagement and company culture with social features.
Workvivo, acquired by Zoom, offers a mobile-first, social media–style employee experience platform emphasizing internal communication, recognition, and engagement. It provides a customizable social feed, chat functionality, and integrations with Microsoft 365, Google Workspace, and HR systems, supporting personalized interaction and community building in digital-first workplaces.
While full customization of roles isn't always possible for companies with hundreds or thousands of employees due to safety, legal, or operational reasons, companies that don't offer flexibility may lose employees to organizations that do. Employees who want jobs shaped around them need to bring clear ideas and be willing to adjust along the way.
When interviewing, ask about how often people move into different roles and how managers support development to gauge the company's openness to personalized work. Smart companies are listening to their employees' needs and are willing to adapt to create a more fulfilling and productive work environment. The old one-size-fits-all job descriptions are fading, as employees want to use their best skills and feel that their work matters.
- AI in hiring is becoming increasingly prevalent, allowing for more flexible job opportunities that cater to individuals' interests and career growth, driving employee retention.
- Companies are recognizing the importance of workplace wellness and health-and-wellness, implementing technology solutions such as workplace-wellness apps to promote employee well-being and boost productivity.
- Employee retention is a priority for many companies, leading to the development of customized roles and career-development opportunities within talent marketplaces, enabling personalized growth paths for employees.
