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Rapid increase of 150% in new learners at BYJU'S

During the nation's lockdown, ed-tech giant BYJU'S reported a significant surge in new students, with numbers jumping by 150%, following the announcement of free app access in March 2020.

Educational platform BYJU'S experiences a 150% increase in new enrollments
Educational platform BYJU'S experiences a 150% increase in new enrollments

Rapid increase of 150% in new learners at BYJU'S

Amidst the disruption caused by the COVID-19 pandemic, Ed-tech major BYJU's has emerged as a prominent solution for students to continue their learning journey from home. The increase in students is attributed to BYJU's initiative to support remote learning during this challenging time.

In a significant recognition, UNESCO has featured BYJU's as the only Indian Ed-Tech company in a list of 'Distance Learning Solutions' for self-directed learning content. Although the list does not provide specific details about the content offered by BYJU's, it does highlight the platform as a viable solution for students to continue their education.

The response to BYJU's has been overwhelming, with over 6 million new students starting to learn on the app in March 2020 alone. This surge in new students reiterates the effectiveness of online learning mediums, according to Mrinal Mohit, Chief Operating Officer of BYJU's.

BYJU's offers a range of resources to support students in their learning journeys. One such resource is the 'Live Classes', where students can learn from the best teachers in real-time. These classes are available for students from both metros and non-metros, and they can reserve their preferred topic and slot for these classes on the BYJU'S - The Learning App.

In response to the ongoing pandemic, BYJU's introduced free 'Live Classes' on its platform. The entrepreneur leading BYJU's, Byju Raveendran, reported a 150 percent increase in new students on the app following the offer of free learning content in March 2020.

The 'Distance Learning Solutions' list by UNESCO is aimed at helping students continue learning during uncertain times. However, it does not include any other Indian Ed-Tech companies offering self-directed learning content, making BYJU's a standout choice for students in India.

It's important to note that the criteria used for the selection of the platforms in the UNESCO list are not specified. Additionally, the list does not indicate whether the other featured platforms are from India or other countries.

In conclusion, BYJU's has proven to be a valuable resource for students during the COVID-19 disruption. With its self-directed learning content, 'Live Classes', and free access initiative, BYJU's is providing students with the opportunity to continue their education and learn from the best teachers, all from the comfort of their homes.

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