Women Entrepreneurs Confront and Resolve Hidden Challenges Threatening Female Success
In a quiet revolution, women are taking charge of their health and well-being, addressing long-standing issues that have been overlooked or misdiagnosed due to systemic underdiagnosis, societal taboos, and inadequate medical training.
This revolution, happening in homes, clinics, and communities, is not led by institutions but by the very women those systems have overlooked. These women are not just creating new frameworks but are doing so with their lived experiences, setting them apart from traditional professionals.
One such woman is Dr. Rebecca Troy, the founder of Retrain the Dyslexic Brain. Her daughter, like 1 in 5 children in America, was undiagnosed and unsupported with dyslexia, struggling to read and write. Troy's personal experience led her to develop a neuroscience-based program that empowers parents, especially mothers, with tools to improve their children's reading skills using 10- to 15-minute daily exercises. The results are impressive, with parents reporting percentile gains of 30 to 50 points, improved confidence, and a shift from helplessness to hopefulness.
Celeste Moore, a luxury image strategist, helps high-performing women align their presence with their identity, authority, and goals. Many of her clients, founders, executives, and speakers were taught to downplay their visual presence and learned to dress for approval rather than alignment. Moore's approach equips her clients to reclaim not just their aesthetic but their agency through precision body architecture analysis, color strategy, wardrobe refinement, and custom tailoring.
Dawn Jett, a licensed esthetician and founder of Spruce Micro, has experienced chronic inflammation and hyperpigmentation, conditions often labeled "cosmetic" by healthcare providers. Jett's clients often carry years of shame and confusion, having been oversold with treatments and products that underdeliver and often make the pigment worse. Jett's mission is to help women take control of their healing, their identities, and their futures.
Women's health issues extend beyond learning and appearance. A 2018 study published in Frontiers in Psychology found that women are more likely to experience interpersonal traumas and develop internalizing disorders like anxiety and depression in response. Dr. Danisha Keating focuses on emotional regulation and breaking generational cycles for women who grew up in instability, having navigated homelessness and raised her siblings while earning her PhD.
Conditions disproportionately affecting women and often misdiagnosed or underdiagnosed include obstructive sleep apnea (OSA). Women may underreport symptoms like snoring, leading to poor recognition and treatment of a condition that significantly affects quality of life but is frequently misunderstood in female patients.
In summary, the common thread across these areas is that women's symptoms and health issues are often downplayed or misattributed due to persistent taboos, gender bias, and inadequate medical training about sex and gender differences, resulting in these invisible epidemics and misdiagnoses. The revolution for addressing these issues is just beginning, and these women are at the forefront, leading the charge towards a future where women's health and well-being are prioritised and understood.
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